The success behind SmellWell and their sales pages during Black Friday
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Summary

The success behind SmellWell and their sales pages during Black Friday

How we increased Smellwell’s Conversion Rate with 73&, and their AOV with 25%, on Black Friday.

Beyond

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The Client 🌟

SmellWell's odor-preventing products are specially designed to keep your training gear fresh and clean. Whether you're hitting the gym, running outside, or participating in any other physically demanding activity, SmellWell ensures your gear stays odor-free. Their innovative formula neutralizes odor-causing bacteria, making it perfect for serious athletes and anyone who wants to stay fresh. SmellWell is the solution for anyone looking to maintain freshness in their active lifestyle. πŸ‹οΈβ™‚οΈ

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Understanding the Problem πŸ€”

SmellWell, a new player in the B2C market, had recently entered the e-commerce arena after years of success in the B2B sector. To scale effectively in this new market, they needed to transform their website into a more conversion-focused platform. Their goal was to reach a broader audience, offering their products to those in need and creating targeted sales pages for specific sports industries, complete with tailored products and bundles. 🎯

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Our Solution πŸ’‘

With our assistance, SmellWell successfully scaled up their e-commerce operations last year. We helped them redesign their website to enhance conversion rates, leading to significant growth. During Black Friday, the Average Order Value (AOV) increased by 25%, making each purchase significantly more valuable. Additionally, their overall conversion rate improved by 73%, demonstrating the effectiveness of our strategic enhancements. Our efforts have enabled SmellWell to expand their reach and optimize their sales performance, ensuring continued growth and success in the B2C market. πŸ“ˆ

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